EPICA Wines

Role: Social Media Content Creator

EPICA wines, one of the largest wineries in Chile, had recently debuted a product targeted directly at the U.S. millennial audience. They needed a social media strategy that would raise awareness of the brand and spark conversation among this demographic in a fun and different way.

The content we created epitomized the brand mindset by focusing on relevant lifestyle content, unexpected food pairings, and sustainability messaging that appealed to a millennial audience. By creating sharable, engaging content across multiple social channels, EPICA was able to increase brand awareness substantially in a short period of time.

Deliverables:

Facebook and Instagram editorial content calendar

Community Management of social channels